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Please refer to our artwork guide below when designing your products, prior to sending your files to DWJ Display.
IMPORTANT If you have your own artwork that you wish to supply for your design, please check that it conforms to the Press Ready specifications set our below.
By accepting our pricing when ordering with the Artwork Supplied option, you are agreeing to supply PDF with Press Ready artwork, correctly formatted. If your artwork is not supplied Press Ready, we may need to make a small extra charge to correct your digital files. However, if this is the case you will always be informed in advance and given the option to fix any errors yourself in the first instance.
When you are satisfied that your artwork meets Press Ready specifications, please click on the Artwork Upload button on the right to send artwork directly to DWJ Display.
Design is charged at a rate of £30 per hour. Artwork quotes depend on the complexity and size of your menu. Please get in touch prior to your order if you feel your design is of a complex nature for a more accurate quote. The additional design charge added to each product order on this website is approximate, further charges can be incurred but not before contacting and discussing this with you.
We use the latest Adobe PDF Rip in our pre-press department and our workflow is based on receiving your files saved in PDF (.pdf) format. IMPORTANT: Please save your file as 'PRESS' quality in the PDF export options.
All display products that are template-dependant MUST be supplied in their correct template format, with the images supplied at an appropriate resolution for that template. This is usually 300dpi at 100% size, but always check the template instructions. For large format applications, resolution can be as low as 30dpi (10% of the recommended 300dpi) if the signage / stand is 10x bigger than a standard application as resolution is relative to the finished size.
Poor resolution images can result in blurry images and text outputting slightly jagged. To help avoid this, the design file should be created at the same finished size as the printed item and saved at a minimum resolution of 300dpi, output as a 'Maximum' quality JPEG.
We are able to accept other formats, however there will be a minimum £30 additional charge for files that are not supplied in either PDF or JPG format.
Ensuring your design file has correctly set 'bleed'- if colour or images go off the edge of your document, is one of the most important aspects when considering designing anything for commercial printed output. Bleed is required OUTSIDE the edges of your document to allow for cutting tolerances of guillotines when finishing your job after printing.
If your design finishes exactly on the edge of the document, then any slight variation in the paper stack when cutting down will show as an unsightly white edge on the finished product. By extending the graphic or background colour beyond the finished edge of the document, it ensures that any minor variation is not noticeable.
A 'Quiet Border' is the distance you should allow INSIDE the finished edges of your document for text or images that do not bleed. Again this allows for guillotine cutting tolerances in the opposite direction. For example, if you have text too close to the edge of a document, it could result in cutting off some of your text. Additionally, if text or non-bleeding images are too close to the finished edge and there is any slight variation when cutting, it can lead to your design looking uneven.
To ensure against this we recommend a 5mm Quiet Border is applied throughout your document, where there is no text or important graphic etc.
Please ensure that all fonts are embedded when exporting to PDF format. This should be on by default when selecting the 'PRESS' output option. If using Illustrator, please convert all text to 'paths'.
Please be aware that commercial print is output in the CMYK colour space as opposed to the RGB colour space used for monitors. This can cause large colour shifts to achieve the closest match (most commonly the vibrancy of the default Blue in RGB is not reproducible in CMYK). There are a large number of variables that can affect printed output, so simply looking at the appearance of colours on your monitor is unlikely to reflect printed output accurately. In much the same way, output from an un-calibrated desktop printer may well produce very different colour hues to the final printed product when produced on a commercial printing press.
DWJ Display is proud to be one of the market leading printers in the UK, achieving a reputation for excellence since 1897.
At DWJ Display, we are proud of our products and services and stand behind them. We want you to be 100% satisfied with your menu order.
Our driving ethos as a specialist menu printer is to guarantee three things to our customers: Quality, Service & Value.